Live Sports and OTT Video Services
안전놀이터 are among the most popular genres of streaming content. Viewers are willing to pay for subscriptions to OTT video services that offer live sports coverage, and advertisers know the value of this highly engaged audience.
Streamers are embracing live sports as they seek to diversify their distribution channels, attract cord-cutting consumers and mitigate the escalating cost of TV sports rights. As media giants like Disney, NBCUniversal, Warner Bros and Discovery battle for long-term league rights, securing live event access is an attractive proposition that allows them to leverage their existing subscriber base and drive incremental growth.
The Best Gadgets to Improve Your Live Sports Streaming Quality
As live sports migrate to streaming, the user experience becomes more important than ever. Streaming quality depends on the availability of a high-speed Internet connection, as well as an encoder that can deliver low latency and scalability. In addition to a fast Internet connection, you need a camera with a wide angle of view and a zoom lens. It’s also recommended to have a separate hardware encoder that can handle high-quality sports videos.
In recent research from Sportico and Harris Poll, it was found that Millennials and Gen Z overwhelmingly prefer to use streaming services for live sports (Fig 2). But Baby Boomers still prefer linear TV and are not as keen on using streaming.